Every speechwriter and every public speaker knows you should finish your talk with an inspiring call to action. That’s how leaders trigger real change. Sometimes it works – and sometimes it doesn’t. But the first rule is: always keep it short. So “Yes, we can” worked. So did “I have a dream,” and “We choose [ more » ]
Just as every hue in the rainbow can be traced back to a mix of primary colours, can human behaviours and the ways we communicate them, be boiled down to a recognisable pattern? Alas, humans don’t conform to colour theory. In fact, if there’s one truly consistent thing about human behaviour, it’s that people behave [ more » ]
Could a long-dead German philosopher resembling Karl Marx with a proper haircut, hold the keys to the 2016 US presidential election race? Yes, if the sharply-contrasting campaigning styles of rival candidates Hillary Clinton and Donald Trump reveal deeper truths about the way modern societies are led, and the way we pick those who will wield [ more » ]
The Bolt said it all. For one billion people to recognize that a simple gesture of the arms now belongs indelibly to a single human being, is proof of triple-triple Olympic champion sprinter Usain Bolt’s extraordinary power to mobilize our hearts. The 2016 Olympic Games may have just ended, but this and other visual signatures [ more » ]
Use Your Charisma to Sell Professional Services: Part II You know your product is good. But clients don’t always respond positively to the pitch. So, like every professional service provider who’s ever experienced difficulty with closing sales you ask yourself: “is there something about my style that’s putting people off?” Chances are, the answer is [ more » ]
Rev. Dr. Martin Luther King (MLK) is arguably the 20th century’s most charismatic individual. We have been analysing and writing about Dr King’s power of influence. Here’s a summary of what we’ve found. Or to read more you can simply click on this link. King’s “I have a dream” speech delivered in August 1963 changed [ more » ]